becase it's easy to write, forces me to use some sort of structure, and it might come handy.
However, the end HTML is microformats v1 and v2 - v1 for google, search engines, etc, v2 for anything indieweb.
- added og: and article: from open graph to meta
- jsonld as tmplvars for most elements
- removed unused commented code
- indention for inline CSS for readability
- merged reactions and comments into a single block